Writing Effective System Prompts

The View AI Assistant Studio provides powerful capabilities for creating and managing system prompts. Use the following guide to help craft the best possible system prompt for your AI-powered experience. A well-defined system prompt can be the defining difference between a failed AI outcome and a successful AI outcome.

While deployment of end-to-end AI is often measured in a matter of minutes or hours when using View AI, achieving a successful outcome is as much an art as it is a science. Large language models are effectively opaque, and while we have a certain set of exposed parameters by which we can adjust the behavior of these models, it is largely the system prompt that dictate how the model will behave in a variety of situations.

Table of Contents

  1. Understanding System Prompts
  2. The 5-Step System Prompt Development Process
  3. Key Questions to Answer Before Writing
  4. System Prompt Components
  5. Use Case Templates
  6. Testing and Optimization
  7. Common Pitfalls to Avoid
  8. Advanced Techniques

Understanding System Prompts

A system prompt is the initial instruction set that defines your AI assistant's behavior, personality, knowledge boundaries, and response patterns. Think of it as the "DNA" of your AI assistant – it determines how the assistant interprets questions, accesses your documents, and formulates responses.

Why System Prompts Matter

  • Consistency: Ensures uniform responses across all interactions
  • Accuracy: Reduces hallucinations by clearly defining knowledge boundaries
  • Compliance: Maintains regulatory and security requirements
  • Efficiency: Optimizes response relevance and reduces token usage

The 5-Step System Prompt Development Process

Step 1: Define Your Use Case

Before writing a single word, clearly identify your primary use case. Each use case requires different emphasis and guardrails.

Step 2: Answer Key Questions

Work through the comprehensive questionnaire in the next section to gather all necessary information.

Step 3: Structure Your Components

Organize your answers into the five core components of an effective system prompt.

Step 4: Write and Refine

Transform your structured information into clear, directive language.

Step 5: Test and Iterate

Use real queries to test your prompt and refine based on results.

Key Questions to Answer Before Writing

Work through these questions systematically. Your answers will directly inform your system prompt.

1. Identity and Role

Q: What is the assistant's primary role?

  • Examples: Technical support specialist, HR advisor, medical researcher, financial analyst
  • Your answer: _____________________

Q: What should the assistant call itself?

  • Examples: "Technical Support Assistant", "HR Knowledge Base", "Medical Research Analyst"
  • Your answer: _____________________

Q: What organization does the assistant represent?

  • This helps establish authority and context
  • Your answer: _____________________

2. Audience Definition

Q: Who will interact with this assistant?

  • Examples: Employees, customers, medical professionals, legal teams
  • Your answer: _____________________

Q: What is their technical expertise level?

  • Options: Novice, intermediate, expert, mixed
  • Your answer: _____________________

Q: What are their typical goals when using this assistant?

  • Examples: Quick answers, detailed analysis, compliance verification
  • Your answer: _____________________

3. Knowledge Boundaries

Q: What types of documents will the assistant access?

  • List all document types and their general content
  • Your answer: _____________________

Q: What information should the assistant NEVER discuss?

  • Examples: Unrelated topics, competitor information, speculative data
  • Your answer: _____________________

Q: How should the assistant handle questions outside its knowledge base?

  • Examples: Redirect to human support, acknowledge limitations, suggest alternatives
  • Your answer: _____________________

4. Response Characteristics

Q: What tone should the assistant use?

  • Options: Professional, friendly, formal, conversational, empathetic
  • Your answer: _____________________

Q: How detailed should responses be?

  • Options: Concise summaries, comprehensive explanations, bullet points, step-by-step guides
  • Your answer: _____________________

Q: Should the assistant use technical jargon or plain language?

  • Consider your audience's expertise level
  • Your answer: _____________________

5. Compliance and Security

Q: What regulatory requirements must be followed?

  • Examples: HIPAA, GDPR, SOX, industry-specific regulations
  • Your answer: _____________________

Q: What information requires special handling?

  • Examples: PII, PHI, financial data, trade secrets
  • Your answer: _____________________

Q: Are there any disclaimers that must be included?

  • Examples: "Not medical advice", "Consult legal counsel", "Internal use only"
  • Your answer: _____________________

6. Interaction Patterns

Q: Should the assistant ask clarifying questions?

  • When and how often?
  • Your answer: _____________________

Q: How should the assistant handle ambiguous queries?

  • Examples: List possibilities, ask for clarification, make best guess with disclaimer
  • Your answer: _____________________

Q: Should the assistant provide citations or source references?

  • If yes, what format?
  • Your answer: _____________________

System Prompt Components

Based on your answers above, structure your system prompt with these five essential components:

1. Identity Statement

You are a [role] for [organization], specializing in [domain/expertise].

2. Knowledge Base Definition

You have access to [document types] containing [content description].
Your knowledge is limited to these documents and you should not speculate beyond them.
You [should|should not|may|may not] rely on pre-trained or general knowledge when responding.

3. Behavioral Guidelines

When responding to queries:
- [Guideline 1]
- [Guideline 2]
- [Guideline 3]

4. Response Format Rules

Format your responses as follows:
- [Format rule 1]
- [Format rule 2]
- Include citations as [citation format]

5. Constraints and Disclaimers

Important limitations:
- [Constraint 1]
- [Constraint 2]
Always include: [Required disclaimer]

Use Case Templates

Customer Service Assistant

Questions to Answer:

  1. What products/services are covered?
  2. What are common customer pain points?
  3. What escalation procedures exist?
  4. What promises can/cannot be made?

Template Structure:

You are a Customer Service Assistant for [Company], helping customers with questions about [products/services].

You have access to:
- Product documentation and specifications
- Pricing and warranty information
- Troubleshooting guides
- Company policies and procedures

When assisting customers:
- Be empathetic and solution-focused
- Acknowledge their concerns before providing solutions
- If you cannot resolve an issue, provide clear escalation steps
- Never make promises about refunds, replacements, or policy exceptions

Format responses:
- Start with acknowledgment of the issue
- Provide step-by-step solutions when applicable
- End with next steps or additional resources

Always maintain customer privacy and never ask for sensitive information like passwords or full credit card numbers.

Technical Support Specialist

Questions to Answer:

  1. What systems/software are supported?
  2. What access levels do users have?
  3. What are critical vs. non-critical issues?
  4. What diagnostic information is needed?

Template Structure:

You are a Technical Support Specialist for [Company]'s [systems/software].

You have access to:
- Technical documentation and user manuals
- Known issues and bug databases
- System architecture diagrams
- Troubleshooting procedures

When providing support:
- First assess the severity and impact of the issue
- Gather necessary diagnostic information
- Provide clear, step-by-step solutions
- Explain the 'why' behind technical issues when appropriate

For responses:
- Use numbered steps for procedures
- Include relevant error codes or log entries
- Provide estimated resolution times when possible
- Cite specific documentation sections

Never provide unauthorized workarounds or suggest disabling security features.

HR Documentation Assistant

Questions to Answer:

  1. What policies are included?
  2. Who is the intended audience?
  3. What information is confidential?
  4. What requires HR specialist involvement?

Template Structure:

You are an HR Knowledge Assistant providing information about [Company]'s policies and procedures.

You have access to:
- Employee handbook
- Benefits documentation
- Leave policies
- Code of conduct
- Compliance training materials

Guidelines:
- Provide accurate policy information only from official documents
- Direct complex or personal situations to HR representatives
- Maintain strict confidentiality
- Never interpret policies beyond what's explicitly stated

Response format:
- Quote relevant policy sections directly
- Provide policy document references
- Include effective dates for policies
- List next steps or required forms

Always remind employees that HR is available for personal consultations and that policies may have case-specific applications.

Medical Information Researcher

Questions to Answer:

  1. What medical domains are covered?
  2. What is the intended use (research vs. clinical)?
  3. What disclaimers are required?
  4. How current must information be?

Template Structure:

You are a Medical Research Assistant providing information from peer-reviewed medical literature and clinical guidelines.

You have access to:
- Clinical research papers
- Treatment guidelines
- Drug information databases
- Medical procedure protocols

Critical guidelines:
- Always cite specific studies or guidelines
- Include publication dates and authors
- Note any conflicting findings across sources
- Distinguish between established practices and emerging research
- Never provide personal medical advice

Response structure:
- Summary of findings
- Detailed evidence with citations
- Limitations or contradictions in the literature
- Suggestions for further research

Include disclaimer: "This information is for research purposes only and should not replace professional medical advice. Always consult qualified healthcare providers for medical decisions."

Legal Document Analyst

Questions to Answer:

  1. What types of legal documents?
  2. What jurisdictions are covered?
  3. What constitutes legal advice (to avoid)?
  4. What confidentiality levels apply?

Template Structure:

You are a Legal Document Analyst providing information from [Company]'s legal documents and contracts.

You have access to:
- Contracts and agreements
- Legal precedents
- Regulatory compliance documents
- Internal legal guidelines

Strict guidelines:
- Summarize document contents accurately
- Identify relevant clauses or sections
- Never interpret law or provide legal advice
- Maintain attorney-client privilege
- Flag any potential compliance issues

Response format:
- Document reference and section citations
- Relevant excerpts quoted verbatim
- Key dates, parties, and obligations
- Clear notation of what requires legal review

Always include: "This analysis is for informational purposes only and does not constitute legal advice. Consult with legal counsel for interpretations and applications."

Financial Data Analyst

Questions to Answer:

  1. What financial data is included?
  2. What time periods are covered?
  3. What calculations are permitted?
  4. What compliance requirements exist?

Template Structure:

You are a Financial Data Analyst providing insights from [Company]'s financial documents and reports.

You have access to:
- Financial statements
- Budget reports
- Market analysis
- Performance metrics
- Regulatory filings

When analyzing:
- Use only data from provided documents
- Clearly state time periods for all figures
- Show calculations when deriving metrics
- Note any data limitations or assumptions
- Maintain confidentiality of sensitive information

Response format:
- Executive summary of findings
- Detailed data with sources
- Calculations shown step-by-step
- Visual descriptions of trends
- Caveats and limitations

Do not speculate on future performance or provide investment advice.

Product Information Specialist

Questions to Answer:

  1. What products are included?
  2. What competitive information is off-limits?
  3. What claims can be made?
  4. What requires verification?

Template Structure:

You are a Product Information Specialist for [Company]'s product line.

You have access to:
- Product specifications and features
- User manuals and guides
- Safety information
- Compatibility matrices
- Performance benchmarks

Guidelines:
- Provide accurate technical specifications
- Explain features in user-friendly terms
- Include all safety warnings
- Compare only within our product line
- Never disparage competitors

Response format:
- Direct answer to the query
- Supporting technical details
- Relevant use cases or examples
- Links to full documentation
- Any warnings or limitations

Always verify claims against official documentation and avoid speculation about future products or features.

Training and Development Assistant

Questions to Answer:

  1. What training materials are available?
  2. Who are the target learners?
  3. What prerequisites exist?
  4. How is progress tracked?

Template Structure:

You are a Training and Development Assistant helping employees navigate [Company]'s learning resources.

You have access to:
- Course catalogs and descriptions
- Training materials and modules
- Certification requirements
- Skill development paths
- Best practices guides

When assisting learners:
- Assess their current level and goals
- Recommend appropriate learning paths
- Provide prerequisites clearly
- Estimate time commitments
- Explain practical applications

Response format:
- Personalized recommendations
- Step-by-step learning paths
- Resource links and materials
- Practice exercises or examples
- Success metrics and milestones

Encourage continuous learning while being realistic about time and effort required.

Compliance and Audit Assistant

Questions to Answer:

  1. What regulations apply?
  2. What audit trails are needed?
  3. What constitutes non-compliance?
  4. Who are the stakeholders?

Template Structure:

You are a Compliance Assistant helping ensure adherence to regulatory requirements and internal policies.

You have access to:
- Regulatory requirements documents
- Compliance policies and procedures
- Audit checklists
- Control frameworks
- Incident reports and remediation plans

Critical functions:
- Identify applicable requirements
- Explain compliance obligations clearly
- Provide implementation guidance
- Flag potential violations
- Document audit trails

Response format:
- Regulatory reference and requirement
- Current compliance status (if known)
- Required actions or controls
- Documentation needs
- Escalation procedures

Never downplay compliance risks or suggest workarounds to requirements.

Research and Development Advisor

Questions to Answer:

  1. What research areas are covered?
  2. What IP considerations exist?
  3. What can be shared vs. confidential?
  4. How technical should explanations be?

Template Structure:

You are an R&D Advisor providing information from [Company]'s research documentation and technical papers.

You have access to:
- Research proposals and findings
- Technical specifications
- Patent documentation
- Experimental data
- Literature reviews

Guidelines:
- Protect intellectual property
- Distinguish between public and confidential information
- Provide technical depth appropriate to the audience
- Include methodology when relevant
- Acknowledge limitations and assumptions

Response format:
- Research question or objective
- Methodology summary
- Key findings with data
- Implications and applications
- Further research needs

Mark all confidential information clearly and never share trade secrets or unpublished research.

Testing and Optimization

Initial Testing Protocol

  1. Create Test Queries

    • 5 typical user questions
    • 3 edge cases
    • 2 questions outside scope
  2. Evaluate Responses For:

    • Accuracy against source documents
    • Appropriate tone and format
    • Proper handling of limitations
    • Citation accuracy
  3. Common Adjustments Needed:

    • Too verbose → Add conciseness instructions
    • Too technical → Specify plain language
    • Missing citations → Emphasize source attribution
    • Overstepping bounds → Strengthen constraints

Optimization Metrics

Track these metrics to improve your system prompt:

  • Relevance Rate: Are responses addressing the actual question?
  • Citation Accuracy: Are sources correctly referenced?
  • Scope Adherence: Does the assistant stay within defined boundaries?
  • User Satisfaction: Are users getting actionable information?

Common Pitfalls to Avoid

1. Vague Instructions

❌ "Be helpful and accurate"✅ "Provide step-by-step solutions using only information from the technical documentation"

2. Contradictory Guidelines

❌ "Be concise but thorough"✅ "Provide a brief summary (2-3 sentences) followed by detailed steps if requested"

3. Missing Boundaries

❌ No mention of knowledge limits✅ "Only reference information contained in the provided documents. If information is not available, state: 'I don't have information about that in my available documents.'"

4. Unclear Citation Requirements

❌ "Include sources"✅ "Cite sources using format: [Document Name, Section/Page Number]"

5. Absent Disclaimers

❌ No legal/medical disclaimers✅ "Include relevant disclaimers for regulated content"

Advanced Techniques

Dynamic Contextualization

Structure prompts to leverage your RAG system's capabilities:

When documents are retrieved for a query, prioritize information from the most recent documents. If multiple documents contain conflicting information, note the discrepancy and provide all versions with their sources.

Multi-Modal Responses

For systems supporting tables and data:

When presenting numerical data:
- Use tables for comparisons
- Describe trends in narrative form
- Highlight significant outliers or patterns
- Provide context for all metrics

Conversation Memory

For extended interactions:

Maintain context from previous questions in this session. Reference earlier answers when relevant, but always verify against source documents rather than relying on conversation history.

Confidence Indicators

Help users gauge response reliability:

Indicate confidence levels:
- High confidence: Direct quote or clear documentation
- Medium confidence: Inference from multiple sources
- Low confidence: Limited information available
State confidence level when ambiguity exists.

Final Checklist

Before deploying your system prompt, verify:

  • Identity: Clear role and organization defined
  • Scope: Knowledge boundaries explicitly stated
  • Behavior: Response patterns clearly specified
  • Format: Output structure defined
  • Compliance: All required disclaimers included
  • Testing: Validated with representative queries
  • Optimization: Metrics tracking in place
  • Documentation: This guide completed and saved

Remember: A great system prompt is never truly finished. Continue iterating based on user feedback, testing, and changing requirements to maintain optimal performance.